Four years ago, I wrote "The Great Recession Conspiracy" to explain two things that I thought were important.
1) That the economic advice that Obama was getting was mostly crap.
2) Goldman Sachs and Citibank have taken over the U.S. Treasury. (Note where Jack Lew was "parked" for two years when he was without a government job. And note that he was paid $2,000,000 for his time.)
After established publishing houses turned me down because I didn't have a track record writing about economics or politics (never mind twenty successful books on business topics), I decided to experiment with electronic publishing, so I submitted the ms to every ebook publisher and they all accepted it. And why not?
It is difficult to tell exactly because ebook publishers are lousy with record keeping, but I doubt that any more than a couple hundred ebooks were sold. So nobody was much interested in the topics I guess.
Because politics is an ever changing, on going affair, I started writing this blog four years ago, and to date almost 1,200 entries have been posted.
But last August, Google stopped supplying data about the readers of the blog (what an ugly word!!) and I had no idea whether I was Howard Beale (see the movie "Network"-it is a very good one), or whether anyone other than Darin was reading it.
After months of trying to find out what happened and what to do about it, I finally figured it out. Google now wants to charge me for the data.
Since I don't make a cent from this adventure and my ego is secure enough with out venting into space, it doesn't make any sense to me to continue with this mis-adventure.
I have written to Eric Schmidt (he of Google management) without any reply whatsoever.
After many, many years of working in business, researching business, writing about business and teaching MBA classes around the world, I know one thing for sure, and that is this.
The minute a company begins to disrespect its customers, it is on its way out of business, no matter how big it is now!!
Interestingly enough, a couple of weeks ago, The Economist called Google "arrogant" so I guess I am not the only one.
Anyway, I am now shutting this thing down for good and going to work full time on my next project which has the working title of THE MARKETING STRATEGY AND PLANNING WORKBOOK. To the best of my knowledge, this project will be unique.
As you know, the paper book publishing business is in the toilet and the ebook business is growing rapidly so this book will be specifically designed to be published by Amazon as a Kindle book. And here is what is unique.
As I have travelled around the world, I have met people who have used my books and they all say the same thing. The thing they really find useful are the planning pages that they can fill out to actually create a written plan.
But the problem with Kindle, and all ebook publishers, is that you can't print out the text. So this new book will show how each planning page looks and then contain a link to our own website where the reader can print as many copies of each planning page as is required.
So now it is Adios!! It has been a sometimes fun ride, but it was always frustrating. From the looks of things so far, Obama's second term will be about as useless as his first term.
It looks like all we are left with is Winston Churchill's observation, "Democracy is the worst form of government, except for all the others". I guess so.